The history of GeD started in 1969 in Biancade, Italy a town close to Treviso historically dedicated to furniture manufacturing. The company grew thanks to its unique ability to match tradition with modernity. Constantly  and carefully responding to the needs of contemporary living while valuing tradition and culture, has been at the core of GeD’s continuous evolution throughout the years, providing a significant contribution to the diffusion of “made in Italy” style.
At the start of the new millennium GeD  consolidated its approach by adopting the concept of “classic trendy”. The appeal and style are even more deeply rooted to perfect balance between design and memory. Quality is conveyed through a clearly recognizable formal language.
The kitchen is at the center of all domestic activities, the gathering place, the space where the whole family’s well being is generated. The new frontier of GeD’ s project is a living kitchen where materials, shapes and functions bring sensorial experiences and ergonomics ease housework and enhance convivial times.